A Disaster in Brand Research ' New Coke
One of the most famous marketing disasters in history was the invention and implementation of New Coke by Coca-Cola This 1980s cola mistake has become synonymous with awful business decisions
Multiple Beverage Brands Will Increase Prices This Month
In price wind blow, all the "grass under the" all one-sided, drinks is no exception Since early this month the Coca-Cola company announced that its minute maid products such as price after 4-6% pepsi-cola, wahaha, huiyuan juice brand such as beverage enterprises, many have also successively released price signal
Pepsi And Co Coca-Cola Two Drinks Giant Quietly Increased The Price
Although a supermarket price temporarily "office", but a lot of citizens in Shanghai carefully found that, in a few small convenience store, 600 ml pepsi-cola in price from 3 yuan/bottle risen 33 yuan/bottle; Coca-Cola from 2